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Benefits of Scheduling ‘Pinned Products’ in Product Listing Pages for Magento, Shopify and BigCommerce eCommerce stores

Shane
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April 1, 2023
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Min read

The Evolution of KYC

KYC is a fundamental regulatory requirement aimed at preventing money laundering, fraud, and identity theft. Historically, KYC involved manual verification processes that required customers to submit physical documents, leading to delays and potential errors. The advent of digital KYC has transformed this space, enabling faster, more accurate, and seamless verification processes.

Image courtesy of Vlada Karpovich via Pexels

Vision and Approach

Neokred is at the forefront of this digital transformation, offering cutting-edge solutions that simplify and streamline KYC procedures. Their approach is rooted in leveraging advanced technologies such as artificial intelligence (AI), machine learning (ML), and blockchain to create a secure, efficient, and user-friendly KYC process.

“In a world older and more complete than ours they move finished and complete, gifted with extensions of the senses we have lost or never attained, living by voices we shall never hear.”

Key Features of Digital KYC Solution

  • AI-Driven Verification
    Neokred uses sophisticated AI algorithms to verify customer identities in real-time. By analyzing patterns and detecting anomalies, AI ensures that only genuine documents are accepted, significantly reducing the risk of fraud.
  • Seamless User Experience
    The platform is designed with the end-user in mind, offering an intuitive interface that guides customers through the verification process effortlessly. Users can upload documents, capture selfies, and complete verification steps from the comfort of their homes.
  • Blockchain Security
    Blockchain technology enhances the security of KYC data by creating an immutable ledger that is resistant to tampering. This ensures that customer data is protected and can be audited with transparency.

Success Stories

Neokred is at the forefront of this digital transformation, offering cutting-edge solutions that simplify and streamline KYC procedures. Their approach is rooted in leveraging advanced technologies such as artificial intelligence (AI), machine learning (ML), and blockchain to create a secure, efficient, and user-friendly KYC process.

Conclusion

Digital KYC solution represents a significant leap forward in the way businesses approach identity verification. By harnessing the power of AI, blockchain, and seamless integration, not only simplifies the KYC process but also enhances security and compliance. For businesses looking to stay ahead in a competitive market, embracing innovation could be the key to unlocking greater efficiency, cost savings, and customer satisfaction.

Example H2
Example H2
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Marketing and Promotions have become an integral part of any business. The highly competitive eCommerce industry is no exception in this. Promoting or Pinning selective products in category or collection pages is a good strategy. To hit the bull’s eye, marketing campaigns and promotions require effective planning and intelligent eCommerce support tools.  

Limitations in Magento, Shopify, and BigCommerce Product Listing Pages

In eCommerce stores, promoting or pinning selective products to top results is done to improve CTR (Click-Through-Rate) and conversion. The choice of these products is based on their performance in the store, external trends, business requirements, etc.

In Magento, Shopify, and BigCommerce eCommerce stores, the retailers have to manually analyze their product catalog and product performances to understand their store trends. Once the products to be pinned are selected, they are again required to manually position each product. The online merchandising team has to constantly keep track of their calendar to remove/replace products. This turns out to be a laborious and time-consuming task. Retailers with small and mid-sized teams end up using all their productive time in merchandising their pages. This increases customer acquisition costs and impacts store revenue.

Scheduling ‘Pinned/Promoted Products’

Scheduling is a feature that allows merchants to set a duration every time they pin/promote products. There are two major benefits to Scheduling. They are as follows.

Eliminates manual effort:

During promotional merchandising, retailers constantly promote/pin products across them based on business needs. Without scheduling, they have to remember to remove the promoted products across all pages. Most retailers do not keep track of this and hence have many pages with promoted products always remaining on top.

Now with scheduling, they do not need to remember or keep track of their calendar to remove promotions. Once the time span is set, the products are promoted exactly for the scheduled duration and the promotions are withdrawn after the time lapses. Scheduling is of great help during campaigns like seasonal sale, limited period offers, clearances, etc.

promoting products in eCommerce pages

(Products promotions in the scheduled phase)

scheduled product promotions

(Pinned/Promoted products in the active phase)

expired product promotions

(Products promotions in the expired phase after the time-lapse)

Keeps the pages dynamic:

The category and collection pages remain dynamic if its product positions are varied from time to time. Dynamic pages have a better ranking in the search engine results page and attract more traffic. Scheduling pinned products help to keep the product sorting dynamic on the page.[video poster="https://www.tagalys.com/wp-content/uploads/2019/08/scheduled-phase.png" width="1256" height="580" mp4="https://www.tagalys.com/wp-content/uploads/2019/08/scheduling-final.mp4" loop="true" autoplay="true"][/video]

(Scheduling in Tagalys)

Tagalys

Tagalys is an online visual merchandising engine for eCommerce that helps retailers to create and manage product listing pages. Tagalys's intelligent ecommerce merchandising capabilities analyze visitor actions on products, to predict what will sell. Also, the data on the performance of each product at the store is available to the retailers. This gives them the ability to decide on which products to pin/promote.

Tagalys maximizes conversion rate & gives merchants visual control of products displayed in Site Search & Category pages at their online store. To know more about our solutions and features, get in touch with us now.

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