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How can eCommerce retailers improve site search results accuracy in Tagalys?

Shane
|
April 12, 2023
|
Min read

eCommerce Search is a high potential product discovery channel with a 2X higher conversion percentage than other channels like Product Listing Pages and Product Recommendations. However, the success of this channel depends upon the data assigned to the products and its configuration in the search index.

How does Tagalys sort search results?

The products that match the query in the search index are sorted using the T-Score and not relevance, as we are optimized for higher conversion. The T-Score is a score assigned to each product based on engagement metrics and more can be read here. Improving the quality of data in the search index improves the quality of search results displayed for all queries.

What is the Tagalys search index?

The Tagalys search index contains product information like attributes, fields, category/collection names, etc, This data is assigned to products on the eCommerce platform (Magento, Shopify, BigCommerce, etc.,) and is sent to Tagalys as part of the dynamic product feed. From today, merchants can define which tags should be included in the Tagalys search index to avoid product catalog rework.

Why should we improve the data in the search index?

When the search query contains the words that are available in the search index, the products associated with them will be included in the search results.

Example: Consider Product A has the tags ‘Product Type: Shirts’ and ‘Color: Blue’ and these tags are included in the search index. Now, when a visitor searches using the query “Blue Shirts”, Product A will show up.

If these tags are not included in the search index, the search query “Blue Shirts’ will not show Product A in its results unless the query is covered in other details which are a part of the search index.

The eCommerce search engine is unlike a context-based search engine like Google. The eCommerce search results depend upon the data assigned in the product catalog. The better and accurate the data, the more accurate is the search results.

The accuracy of the search index is more critical for eCommerce retailers with high site search volume (greater than 200K searches per month) as inaccuracy in some individual search queries can dramatically affect the store conversion.

Search-results-results-for-“shirt

(Search Query for ‘Shirt’ showing ‘Blouse’ in results)

Here are some of the factors that affect the search accuracy

  • Faulty Catalog management: Leaving data unassigned to products
  • Lack of adequate product tags
  • Grouping of different tags into a single one
  • Manual or factual errors in product tagging

Improving search accuracy in Tagalys

Retailers could choose to improve search accuracy by configuring the search index according to their requirements. Tagalys provides the ability to modify the search index at the granular level to omit selective tags that return false positives.

Example: When two or more product types are grouped under a single Category/Collection and if it causing false-positive results, the particular Category/Collection can be removed from the search index.

Here is a sneak preview into the search accuracy add-on dashboard! Contact us for immediate access.

Search Accuracy Tagalys

Feel like trying this? Get a complimentary pack of the first 20 tags!

Also, Check out our Magento Search, Shopify search, BigCommerce Search plugins which offer various other features like Synonyms, Stemming, Suggestions, Spell-Check, etc

Interested in a complete demo of Tagalys Search? Schedule a discussion with us today!

The Evolution of KYC

KYC is a fundamental regulatory requirement aimed at preventing money laundering, fraud, and identity theft. Historically, KYC involved manual verification processes that required customers to submit physical documents, leading to delays and potential errors. The advent of digital KYC has transformed this space, enabling faster, more accurate, and seamless verification processes.

Image courtesy of Vlada Karpovich via Pexels

Vision and Approach

Neokred is at the forefront of this digital transformation, offering cutting-edge solutions that simplify and streamline KYC procedures. Their approach is rooted in leveraging advanced technologies such as artificial intelligence (AI), machine learning (ML), and blockchain to create a secure, efficient, and user-friendly KYC process.

“In a world older and more complete than ours they move finished and complete, gifted with extensions of the senses we have lost or never attained, living by voices we shall never hear.”

Key Features of Digital KYC Solution

  • AI-Driven Verification
    Neokred uses sophisticated AI algorithms to verify customer identities in real-time. By analyzing patterns and detecting anomalies, AI ensures that only genuine documents are accepted, significantly reducing the risk of fraud.
  • Seamless User Experience
    The platform is designed with the end-user in mind, offering an intuitive interface that guides customers through the verification process effortlessly. Users can upload documents, capture selfies, and complete verification steps from the comfort of their homes.
  • Blockchain Security
    Blockchain technology enhances the security of KYC data by creating an immutable ledger that is resistant to tampering. This ensures that customer data is protected and can be audited with transparency.

Success Stories

Neokred is at the forefront of this digital transformation, offering cutting-edge solutions that simplify and streamline KYC procedures. Their approach is rooted in leveraging advanced technologies such as artificial intelligence (AI), machine learning (ML), and blockchain to create a secure, efficient, and user-friendly KYC process.

Conclusion

Digital KYC solution represents a significant leap forward in the way businesses approach identity verification. By harnessing the power of AI, blockchain, and seamless integration, not only simplifies the KYC process but also enhances security and compliance. For businesses looking to stay ahead in a competitive market, embracing innovation could be the key to unlocking greater efficiency, cost savings, and customer satisfaction.

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eCommerce Search is a high potential product discovery channel with a 2X higher conversion percentage than other channels like Product Listing Pages and Product Recommendations. However, the success of this channel depends upon the data assigned to the products and its configuration in the search index.

How does Tagalys sort search results?

The products that match the query in the search index are sorted using the T-Score and not relevance, as we are optimized for higher conversion. The T-Score is a score assigned to each product based on engagement metrics and more can be read here. Improving the quality of data in the search index improves the quality of search results displayed for all queries.

What is the Tagalys search index?

The Tagalys search index contains product information like attributes, fields, category/collection names, etc, This data is assigned to products on the eCommerce platform (Magento, Shopify, BigCommerce, etc.,) and is sent to Tagalys as part of the dynamic product feed. From today, merchants can define which tags should be included in the Tagalys search index to avoid product catalog rework.

Why should we improve the data in the search index?

When the search query contains the words that are available in the search index, the products associated with them will be included in the search results.

Example: Consider Product A has the tags ‘Product Type: Shirts’ and ‘Color: Blue’ and these tags are included in the search index. Now, when a visitor searches using the query “Blue Shirts”, Product A will show up.

If these tags are not included in the search index, the search query “Blue Shirts’ will not show Product A in its results unless the query is covered in other details which are a part of the search index.

The eCommerce search engine is unlike a context-based search engine like Google. The eCommerce search results depend upon the data assigned in the product catalog. The better and accurate the data, the more accurate is the search results.

The accuracy of the search index is more critical for eCommerce retailers with high site search volume (greater than 200K searches per month) as inaccuracy in some individual search queries can dramatically affect the store conversion.

Search-results-results-for-“shirt

(Search Query for ‘Shirt’ showing ‘Blouse’ in results)

Here are some of the factors that affect the search accuracy

  • Faulty Catalog management: Leaving data unassigned to products
  • Lack of adequate product tags
  • Grouping of different tags into a single one
  • Manual or factual errors in product tagging

Improving search accuracy in Tagalys

Retailers could choose to improve search accuracy by configuring the search index according to their requirements. Tagalys provides the ability to modify the search index at the granular level to omit selective tags that return false positives.

Example: When two or more product types are grouped under a single Category/Collection and if it causing false-positive results, the particular Category/Collection can be removed from the search index.

Here is a sneak preview into the search accuracy add-on dashboard! Contact us for immediate access.

Search Accuracy Tagalys

Feel like trying this? Get a complimentary pack of the first 20 tags!

Also, Check out our Magento Search, Shopify search, BigCommerce Search plugins which offer various other features like Synonyms, Stemming, Suggestions, Spell-Check, etc

Interested in a complete demo of Tagalys Search? Schedule a discussion with us today!

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