Online reviews act as a trusted friend’s opinion on the brand. It increases a potential customer's trust in the brand and persuades them to buy from it. 49% of customers trust customer reviews as much as personal recommendations from friends and family. Furthermore, 93% of customers read online reviews before buying a product.Online reviews are the backbone of any eCommerce brand’s success. Shoppers trust other shoppers to know if a brand is legitimate.Therefore, having authentic reviews online is a must-have for every eCommerce brand.But getting reviews is no easy feat. Plus, with so many product review apps, how do retailers select the best ones? Thus, this blog reviews the top 5 product review apps that help retailers effectively (and often automatically) collect written, photo, or video testimonials from their customers. These apps make collecting and showcasing reviews a breeze and come with many other marketing features. So let’s take a look.
Yotpo is an incredible marketing platform for forward-thinking brands striving to leverage social proof to boost trust and sales and build a loyal fanbase.Yotpo takes a single-platform approach and offers referrals, loyalty programs, visual UGC (user-generated content), and SMS marketing, besides reviews. It’s trusted by leading eCommerce brands like Rebecca Minkoff, MVMT, Steve Madden, and more.
Yotpo has two pricing options each for growing brands and small to enterprise businesses. The starting price for Yotpo is $15/month and allows retailers to scale flexibly.
Okendo is an ideal app for fast-growing brands and is an official partner of Google, Meta, and Walmart, allowing their customers to leverage these platforms, extend the reach of their reviews, and boost brand awareness. This content marketing platform enables capturing and showcasing all kinds of customer content like reviews, ratings, photos, videos, and more. Okendo is trusted by leading brands like Meshki, Magic Spoon, Knix, and more.Shopify app review: 5.0
Okendo Pricing
Okendo offers a similar pricing structure as Yotpo, with two pricing places for each emerging SMBs and established brands. The starting price for Okendo is $119/month, allowing retailers to pay as they grow.
This review collection and eCommerce marketing solutions app enables retailers at any stage of their business to collect authentic reviews and showcase them beautifully with customisable widgets. It’s trusted by leading brands like Wild Nutrition, Wave, Waterdrop, and more. Shopify app review: 4.9
Reviews.io takes a classic 3-tier approach to pricing and allows businesses of all sizes to pay as they grow. The starting price for this app is AU$135/month.
User-generated visual reviews and referrals are a great way to boost trust, and Loox helps eCommerce brands do just that. Loox is a Shopify-exclusive app that enables brands of all sizes to collect reviews automatically and aesthetically display them. As a result, Loox is trusted by over 100,000 Shopify merchants, including BlendJet, Zumba, Lamborghini, RustOrange, and more.Shopify app store rating: 4.9
Loox offers 3-tier pricing starting from 9.99 USD a month and going up to 599 USD (currently, Loox is running a limited-time offer where the Unlimited plan is available for 299.99 a month). This pricing structure makes Loox accessible to businesses of all sizes.
This reviews and loyalty platform for eCommerce brands empower retailers with many features like migration, integration, API access, and more. It provides data-driven solutions like visual UGC, NPS (net promoter score), smart data, referral programs, and product reviews and ratings. Stamped is trusted by leading brands like Colgate, Purple, SecretLabs, and more.Shopify app rating: 4.7
Stamped has several pricing structures so users can pay for only what they need. The starting price is $15 a month and goes up to customized pricing for enterprise businesses.
BazaarVoice is a leading provider of product reviews and user-generated content (UGC) to boost customer confidence by showcasing and promoting authentic reviews. A study by Forrester Consulting, commissioned by BazaarVoice, showed that brands partnering with BazaarVoice could expect a 400% return on their investment, which is $4 for every $1 spent. This makes BazaarVoice a clear choice for retailers looking to maximize revenue with user-generated content. Finally, this app is trusted by over 12,000 brands, including Macy's, Unilever, and Target.G2 Rating: 4.4
Retailers can acquire quotes by directly contacting the brand, as pricing isn’t available publicly.
Product reviews are crucial for every eCommerce brand. They boost trust and credibility, leading to more sales and a loyal customer base. While the sheer number of product review apps available in the market can be overwhelming, this list of top 5 apps is a great starting point. Besides, almost every app allows a free trial, so retailers can test them out risk-free before committing to anyone. Finally, use these apps to enhance user experience, boost social proof, and make collecting and showcasing reviews hassle-free.
Vanja S
Sheike
"Tagalys makes merchandising effortless. Their data driven sequencing and sorting drastically improves our effectiveness. Tagalys takes the guesswork out of merchandising and product recommendations."
Ryan R.
Camilla
"I love that Tagalys listens to customer needs and has an innovative + agile team around them which can support addressing those needs and adding improvements to the roadmap."
Rafaelle C.
Blue Bungalow
"Tagalys is the powerful and reliable data-driven solution that we were looking for when it came to search & merchandising for our Shopify Plus store. There is no limit as to how custom you can get with your merchandising, which is exactly what we were after!"
Tiarne Warren
Meshki
"The dedication of Tagalys team is evident from the feature developments. I appreciate their effort in understanding our business needs and feedback. We have saved numerous working hours and achieved great performances."